“So. Many. Ads. Now. To the point that they play pop-up video ads that you can't back out of without closing the app entirely. Also, they've gone the way of greed, and most features (many of which were free before) are now locked behind a…”
Independent automated assessment · 3 signal sources · 507 reviews scanned · analyzed 2026-10-04.
4.6 ★183,647 ratings
10M+Downloads
4+Age rating
—App size
Free · In-app purchasesIn-app purchases
About this app
Lose It! Is your personal calorie counter, diet planner, nutrition-focused food tracker and weight loss progress tracking app that helps you build healthy eating habits, stick to your diet program and reach your weight loss goals! Set your weight loss goal, get a personalized calorie budget, and track the food you eat, exercise, nutrients, macros, protein, carbs, fiber and progress all in one place.
We’re more than just a free calorie tracker. Complete your profile, and we’ll calculate a personalized daily calorie budget and weight loss schedule. Easily log and track your food, weight, activity, nutrition intake, macros, net calories, and intermittent fasting schedule—all in one place. Learn more about your nutrition needs, set achievable goals, manage your daily nutrition, and celebrate your progress with a personalized weight loss guide that helps you stay on track.…
Preview
Real screenshots from the store listing.
Independent evidence report
Evidence and review signals
This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.
Which version this describes
When we ran this analysis, and what the store lists now.
This analysis describes version 18.5.300 of the app, analyzed 2026-10-04 . The app may have changed since.
The store currently lists version 18.5.300, updated 2026-09-21.
What we measured
Each line is a measurement published as a measurement, never a verdict.
Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.
Developer replies to reviews
Replies to at least 1 review in 20
Price in the store description
States no price and billing period
Cancelling, in the store description
Does not say how to cancel
Themes reported by reviewers
2 themes reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
65–79% five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.
In the package we scanned
No package has been scanned for this app, so nothing is published about what it ships. That is an absence of evidence about the app, not a finding about it.
Graded bands · predicate set 1.4 · how these are measured
What the analysis found
App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.
Positive evidence 1
Things this app does right, published at the same strengths as the catch list.
Developer says data deletion can be requested
The developer's data-safety disclosure on the store states that users can request deletion of their data, or the app's own text offers a way to delete the account. This restates what the developer declares; it is not a test of whether deletion works. Apple publishes no equivalent disclosure, so on an Apple-only listing only the app's own text can support it.
What we saw: The developer's store data-safety disclosure states that data deletion can be requested; we have not seen a deletion control in the app's own text
One source only — shown, not confirmed 2
A single kind of evidence. We publish these because withholding them would be the bigger distortion, and we do not treat any of them as a finding we stand behind.
Reported by users: Paywall blocks the basics
The core of the app — not extras — sits behind payment, or previously-free function moved behind a paywall.
What we saw: Paywall blocks the basics: raised by 9 distinct reviewers (1.8% of 507 reviews scanned)
Reported by users: Aggressive ad load
Advertising volume or placement that interrupts normal use: ads between every action, unskippable or forced full-screen ads.
What we saw: Aggressive ad load: raised by 13 distinct reviewers (2.6% of 507 reviews scanned)
Highlighted reviews
Representative public review excerpts shown as user reports, not Appworthy audit evidence.
“The starting questionnaire was nice and fun, made it seem like this would be a great app tailored to my needs. Unfortunately right after that questionnaire and sign up is a pop-up telling you you've joined a free trial and a yearly plan…”
“The new update has unfortunately made the UI more user-hostile and now macros are locked behind a subscription, which really stinks since I was using this app for the reason that basic features like macros weren't locked. AND there are…”
Assessment & version history
App changes and Appworthy events in one timeline.
Store listing updated to version 18.5.300.
What this app sells
Useful store-disclosed pricing, kept below the app listing.
Items shown0
Lowest—
Highest—
Google Play does not publish per-purchase prices.