“SO MANY ADS!! — I have never in my life left a review for an app, but I am just so frustrated with this freaking app. I had to say something. The features within the app are good but just know after literally everything you do an add that…”
Independent automated assessment · 3 signal sources · 507 reviews scanned · analyzed 2026-10-04.
4.8 ★79,836 ratings
—Downloads
4+Age rating
846 MBApp size
Free · In-app purchasesIn-app purchases
About this app
Meitu is the ultimate all-in-one AI editor for mobile. From professional AI retouching to viral digicam filters and Y2K aesthetic styles, Meitu gives you every tool to create stunning content for TikTok, Instagram Reels, and beyond.
THE FLASH DIGICAM FILTERS 1. Digicam Filters: Get the iconic 2000s CCD camera look with one tap. Perfect for that nostalgic vintage aesthetic and photo dump edits. 2. AI Flash Effect: Recreate the high-contrast flash photography style that's going viral across TikTok and Instagram — no extra gear needed. 3. Film Grain & Vintage Filters: Add authentic film grain, golden hour tones, and retro color grading for that Pinterest-perfect aesthetic.
REIMAGINE WITH AI 1. AI Art & Avatars: Transform your selfies into stunning AI art, AI group photos, or digital avatars. 2.…
Preview
Real screenshots from the store listing.
Independent evidence report
The evidence behind this assessment
This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.
Which version this describes
When we ran this analysis, and what the store lists now.
This analysis describes version 12.17.0 of the app, analyzed 2026-10-04 . The app may have changed since.
The store currently lists version 12.17.0, updated 2026-08-17.
What we measured
Each line is a measurement published as a measurement, never a verdict.
Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.
Developer replies to reviews
Replies to fewer than 1 review in 20
Price in the store description
States no price and billing period
Cancelling, in the store description
Does not say how to cancel
Themes reported by reviewers
3 or more themes reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
80–89% five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.
In the package we scanned
No package has been scanned for this app, so nothing is published about what it ships. That is an absence of evidence about the app, not a finding about it.
Graded bands · predicate set 1.4 · how these are measured
What the analysis found
App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.
The catch list 1
Charges we publish at a strength we stand behind: measured from an artefact, agreed by independent sources, or reported by enough users to clear that charge's own published bar.
Reported by users: Aggressive ad load
Advertising volume or placement that interrupts normal use: ads between every action, unskippable or forced full-screen ads.
What we saw: Raised by 48 distinct reviewers — 9.5% of the 507 reviews scanned on this store leg (App Store).
One source only — shown, not confirmed 3
A single kind of evidence. We publish these because withholding them would be the bigger distortion, and we do not treat any of them as a finding we stand behind.
Reported by users: Trial converts to a charge
The free trial demands a payment method up front and/or rolls into a paid subscription with no usable warning.
What we saw: Trial converts to a charge: raised by 13 distinct reviewers (2.6% of 507 reviews scanned)
From the store listing: Usable without an account
The app's own screens offer a way past sign-up — guest access, skipping, or browsing before registering — rather than gating the product behind an account. The store's privacy disclosure is checked alongside it: that disclosure is self-reported, so it corroborates this credit rather than establishing it.
What we saw: The store privacy disclosure (7 entries) links no contact details or identifiers to the user — consistent with an app that does not require an account. Self-reported by the developer.
Reported by users: Paywall blocks the basics
The core of the app — not extras — sits behind payment, or previously-free function moved behind a paywall.
What we saw: Paywall blocks the basics: raised by 22 distinct reviewers (4.3% of 507 reviews scanned)
Highlighted reviews
Representative public review excerpts shown as user reports, not Appworthy audit evidence.
“charged for free trial — attempted to use non-pro version of app, nothing worked/was bombarded with ads. decided to try the free trial, thought it would help. i was immediately charged $72 and the app still isn't working.”
“Can’t use it offline anymore. Full of ads — Use this app’s photo collage feature. In earlier versions it allows you to use offline if you have the templates downloaded. Not anymore now. You are forced to turn on the internet and watch ads…”
Assessment & version history
App changes and Appworthy events in one timeline.
Store listing updated to version 12.17.0.
What this app sells
Useful store-disclosed pricing, kept below the app listing.
Items shown8
Lowest$8.99
Highest$59.99
Weekly Auto-renew VIP$8.99
Monthly Auto-renew VIP$12.99
Monthly Auto-renew VIP$11.99
Monthly Auto-renew Meitu VIP+$13.99
Yearly Auto-renew VIP$59.99
Show 3 more purchases
Yearly Auto-renew VIP$47.99
Yearly Auto-renew VIP$53.99
Yearly Auto-renew VIP$41.99