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Independent automated assessment · 3 signal sources · 2,851 reviews scanned · analyzed 2026-10-06.

Cleanup: Phone Storage Cleaner

DEEP FLOW SOFTWARE SERVICES

Photo Clean, Delete Duplicates

4.7 ★730,252 ratings
—Downloads
4+Age rating
119 MBApp size
FreeIn-app purchases

About this app

Clean up your iPhone and optimize storage in seconds.

Remove duplicate photos, videos, and junk emails. Cleanup helps you clear your camera roll, merge duplicate contacts, compress videos, and organize storage — all in one app.

OPTIMIZE STORAGE – FREE UP SPACE WITH ONE TAP Running low on space? Cleanup gives you powerful tools to take control: - Delete duplicate photos and videos - Remove similar screenshots and lookalike videos - Compress large files without losing quality - Clean up spam and promotional emails - Delete unused contacts and tidy up your address book - Free up storage instantly with one tap.

CLEAN YOUR GALLERY FAST - DELETE DUPLICATE PHOTOS No more manual browsing. Cleanup makes it easy: - Instantly detect and delete duplicate photos - Smart grouping for similar photos, with “Best” marked - Remove large, lookalike videos - Identify and delete screenshots in bulk…

Preview

Real screenshots from the store listing.

8 screenshots
Cleanup: Phone Storage Cleaner screenshot 1
Cleanup: Phone Storage Cleaner screenshot 2
Cleanup: Phone Storage Cleaner screenshot 3
Cleanup: Phone Storage Cleaner screenshot 4
Cleanup: Phone Storage Cleaner screenshot 5
Cleanup: Phone Storage Cleaner screenshot 6
Cleanup: Phone Storage Cleaner screenshot 7
Cleanup: Phone Storage Cleaner screenshot 8

Independent evidence report

Evidence and review signals

This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.

Automated analysis in progress

Which version this describes

When we ran this analysis, and what the store lists now.

This analysis describes version 6.23.0 of the app, analyzed 2026-10-06 . The app may have changed since.

The store currently lists version 6.23.0, updated 2026-10-05.

What we measured

Each line is a measurement published as a measurement, never a verdict.

How these are measured

Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.

Developer replies to reviews
Replies to fewer than 1 review in 20
Price in the store description
States no price and billing period
Cancelling, in the store description
Says how to cancel
Themes reported by reviewers
3 or more themes reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
80–89% five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.

In the package we scanned

No package has been scanned for this app, so nothing is published about what it ships. That is an absence of evidence about the app, not a finding about it.

Graded bands · predicate set 1.4 · how these are measured

What the analysis found

App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.

Methodology

One source only — shown, not confirmed 7

A single kind of evidence. We publish these because withholding them would be the bigger distortion, and we do not treat any of them as a finding we stand behind.

Reported by users: Aggressive ad load
One source onlyShown, not confirmed — the only source is user reviews.view evidence
Advertising volume or placement that interrupts normal use: ads between every action, unskippable or forced full-screen ads.
What we saw: Aggressive ad load: raised by 7 distinct reviewers (0.2% of 2851 reviews scanned)
Reported by users: Reports that the ads misrepresent the app
One source onlyShown, not confirmed — the only source is user reviews.view evidence
Reviewers repeatedly report that the app is not what its advertising showed. We never see the ad creative itself, so nothing we collect can corroborate or refute this — it is published as an attributed user report: what reviewers say, and how many of them said it.
What we saw: Misleading advertising: raised by 21 distinct reviewers (0.7% of 2851 reviews scanned)
Reported by users: Paywall blocks the basics
One source onlyShown, not confirmed — the only source is user reviews.view evidence
The core of the app — not extras — sits behind payment, or previously-free function moved behind a paywall.
What we saw: Paywall blocks the basics: raised by 16 distinct reviewers (0.6% of 2851 reviews scanned)
Reported by users: Upgrade prompts use guilt-trip wording
One source onlyShown, not confirmed — the only source is user reviews.view evidence
Declining an upgrade is written as a loss ('No thanks, I don't want to improve'), or users report being repeatedly pushed to subscribe during normal use.
What we saw: Constant upsell pressure: raised by 5 distinct reviewers (0.2% of 2851 reviews scanned)
Reported by users: Trial converts to a charge
One source onlyShown, not confirmed — the only source is user reviews.view evidence
The free trial demands a payment method up front and/or rolls into a paid subscription with no usable warning.
What we saw: Trial converts to a charge: raised by 45 distinct reviewers (1.6% of 2851 reviews scanned)
Reported by users: Hard to cancel
One source onlyShown, not confirmed — the only source is user reviews.view evidence
Cancelling the subscription is blocked, hidden, multi-step, or simply does not take effect.
What we saw: Hard to cancel: raised by 15 distinct reviewers (0.5% of 2851 reviews scanned)
Reported by users: Reports of unexpected charges
One source onlyShown, not confirmed — the only source is user reviews.view evidence
A large number of reviewers report being charged when they did not expect it — including being charged after cancelling during a free trial, or when a trial turned into a paid plan without warning. We cannot see anyone's billing, so this is published as an attributed user report: what reviewers say, and how many of them said it.
What we saw: Surprise charges: raised by 47 distinct reviewers (1.6% of 2851 reviews scanned)

Highlighted reviews

Representative public review excerpts shown as user reports, not Appworthy audit evidence.

Aggressive ad load
“TOO MUCH ADS ON MY IPHONE HOME SCREEN AND I ALREADY GOT RID OF IT — 1 star”
1★ · App Store · 2026-09-21
Reports that the ads misrepresent the app
“False advertising — It tells you that it’s free then it charges. Which I should have known that nothing with Apple is free”
1★ · App Store · 2026-09-30
Reports that the ads misrepresent the app
“False advertising — Cost too much , I swear it said free”
2★ · App Store · 2026-09-30

Assessment & version history

App changes and Appworthy events in one timeline.

Store listing updated to version 6.23.0.

What this app sells

Useful store-disclosed pricing, kept below the app listing.

Business modelFree

Prices and terms as disclosed by the store listing.