“paywall galore.... so many of the packs that used to be free now cost money... and the cheapest pack is more than 5 bucks. greedy greedy 🙄 currently Uninstalling... used to be a fun game, its a shame.”
Independent automated assessment · 6 signal sources · 419 reviews scanned · analyzed 2026-10-04.
Heads Up!
Warner Bros. International EnterprisesIt’s the game The New York Times called a “Sensation,” and Cosmopolitan said…
4.6 ★234,240 ratings
10M+Downloads
4+Age rating
—App size
Free · In-app purchasesIn-app purchases
About this app
It’s the game The New York Times called a “Sensation,” and Cosmopolitan said “will be the best dollar you’ve spent.” Heads Up! is the fun and hilarious game by Ellen DeGeneres that she plays on the Ellen show, and is one of the best fun games to play with friends!
Love playing charades games? Looking to play games on Zoom with friends? Heads Up is one of the best word guessing games you’ll ever play! From naming celebrities, to singing, to silly accents - it’s a perfect house party game and a fun charades app to play at your next family game night. Just guess the word on the card that’s on your head from your friends’ clues before the timer runs out!
Guess the word in one of our popular categories, including fun game decks like Harry Potter, Friends, and Marvel, or create a category all your own!…
Preview
Real screenshots from the store listing.
Independent evidence report
The evidence behind this assessment
This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.
Which version this describes
When we ran this analysis, and what the store lists now.
This analysis describes version 4.15.11 of the app (the version number recorded inside the package we inspected), analyzed 2026-10-04 . The app may have changed since.
The store currently lists version 4.15.11, updated 2026-09-03.
What we measured
Each line is a measurement published as a measurement, never a verdict.
Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.
Developer replies to reviews
Replies to fewer than 1 review in 20
Price in the store description
States no price and billing period
Cancelling, in the store description
Does not say how to cancel
Themes reported by reviewers
1 theme reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
80–89% five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.
In the package we scanned
From the package we downloaded and read — version 4.15.11, scanned 2026-09-25.
Permissions Android classifies as dangerous
3–5 requested
Counted against the eighteen permissions listed in collect-package.ts. A dangerous permission is one Android asks the user to grant; requesting one is not itself a finding.
Analytics or tracking SDKs in the scanned package
1–2 found
Advertising SDKs in the scanned package
1–2 found
Counted as distinct SDKs in the package we scanned. One mediation bundle can contribute several, so this is not a count of advertisers.
Graded bands · predicate set 1.4 · how these are measured
What the analysis found
App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.
Context 1
Measured and published because a reader would want to know — deliberately not a charge. The measurement alone does not show a harm.
Asks for more sensitive permissions than similar apps
The package requests substantially more of the device's sensitive permissions than the typical app in its category. This is a measurement, not an accusation: a permission is granted because a feature needs it, and a wide request list is a reason to look rather than a finding on its own.
What we saw: Requests 5 sensitive permissions (ACCESS_COARSE_LOCATION, ACCESS_FINE_LOCATION, CAMERA, READ_EXTERNAL_STORAGE, RECORD_AUDIO); the median for 36 scanned apps in Word is 0
Positive evidence 1
Things this app does right, published at the same strengths as the catch list.
Developer says data deletion can be requested
The developer's data-safety disclosure on the store states that users can request deletion of their data, or the app's own text offers a way to delete the account. This restates what the developer declares; it is not a test of whether deletion works. Apple publishes no equivalent disclosure, so on an Apple-only listing only the app's own text can support it.
What we saw: The developer's store data-safety disclosure states that data deletion can be requested; we have not seen a deletion control in the app's own text
One source only — shown, not confirmed 1
A single kind of evidence. We publish these because withholding them would be the bigger distortion, and we do not treat any of them as a finding we stand behind.
Reported by users: Paywall blocks the basics
The core of the app — not extras — sits behind payment, or previously-free function moved behind a paywall.
What we saw: Paywall blocks the basics: raised by 16 distinct reviewers (3.8% of 419 reviews scanned)
Highlighted reviews
Representative public review excerpts shown as user reports, not Appworthy audit evidence.
“Everything costs money.”
“why do you have to pay for everything. downloaded for when the friends are around to play and you have to pay for different types of rounds.”
Assessment & version history
App changes and Appworthy events in one timeline.
Store listing updated to version 4.15.11.
What this app sells
Useful store-disclosed pricing, kept below the app listing.
Items shown0
Lowest—
Highest—
Google Play does not publish per-purchase prices.