“Game is fun, but there are way too many ads - and they are long. You have to watch them to get stuff you need. I spent more time watching ads than actually playing the game. Also too much reading/clicking through the story.”
Independent automated assessment · 3 signal sources · 582 reviews scanned · analyzed 2026-10-04.
Merge Fashion: Romance Story
Infiniplay-Game"Welcome to Merge Fashion🎉 After being cruelly betrayed by her boyfriend, Al…
4.9 ★381,849 ratings
10M+Downloads
12+Age rating
—App size
Free · In-app purchasesIn-app purchases
About this app
"Welcome to Merge Fashion🎉 After being cruelly betrayed by her boyfriend, Alice makes a firm decision to transform herself. Following her transformation, a mysterious CEO chooses to marry her in a whirlwind romance. But is this new chapter truly the fresh start she hopes for, or does it conceal even more secrets? Experience the twists and turns of this dramatic love story while enjoying one of the most captivating merge games. Merge fashion, transform Alice, and watch the mystery unfold in this exciting love merge makeover journey.
Merge Fashion💍 The more you merge, the more fashion items you’ll find to add to your collection! Whether it's elegant accessories or trendy outfits, every merge contributes to Alice’s makeover and takes you closer to solving her mysteries. If you're a fan of merge makeover or fashion games, this is the perfect game for you.…
Preview
Real screenshots from the store listing.
Independent evidence report
Evidence and review signals
This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.
Which version this describes
When we ran this analysis, and what the store lists now.
This analysis describes version 3.2.3 of the app, analyzed 2026-10-04 . The app may have changed since.
The store currently lists version 3.2.3, updated 2026-09-30.
What we measured
Each line is a measurement published as a measurement, never a verdict.
Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.
Developer replies to reviews
Replies to at least 1 review in 20
Price in the store description
States no price and billing period
Cancelling, in the store description
Does not say how to cancel
Themes reported by reviewers
2 themes reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
90% or more five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.
In the package we scanned
No package has been scanned for this app, so nothing is published about what it ships. That is an absence of evidence about the app, not a finding about it.
Graded bands · predicate set 1.4 · how these are measured
What the analysis found
App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.
Positive evidence 1
Things this app does right, published at the same strengths as the catch list.
Developer says data deletion can be requested
The developer's data-safety disclosure on the store states that users can request deletion of their data, or the app's own text offers a way to delete the account. This restates what the developer declares; it is not a test of whether deletion works. Apple publishes no equivalent disclosure, so on an Apple-only listing only the app's own text can support it.
What we saw: The developer's store data-safety disclosure states that data deletion can be requested; we have not seen a deletion control in the app's own text
One source only — shown, not confirmed 2
A single kind of evidence. We publish these because withholding them would be the bigger distortion, and we do not treat any of them as a finding we stand behind.
Reported by users: Aggressive ad load
Advertising volume or placement that interrupts normal use: ads between every action, unskippable or forced full-screen ads.
What we saw: Aggressive ad load: raised by 9 distinct reviewers (1.5% of 582 reviews scanned)
Reported by users: Progress pauses until you wait or pay
Use is rationed by an energy/hearts/lives meter that runs out and forces a wait or a purchase.
What we saw: Energy / timer gating: raised by 5 distinct reviewers (0.9% of 582 reviews scanned)
Highlighted reviews
Representative public review excerpts shown as user reports, not Appworthy audit evidence.
“got the worst experience ever. couldn't watch ads to win extra energy or awards. I could get kicked out of the game almost every time I played. I tried keeping the game but it's so annoying to be kicked out almost everytime while playing…”
“I loved the game but the ads are too much and they keep bringing unnecessary and stupid ads”
Assessment & version history
App changes and Appworthy events in one timeline.
Store listing updated to version 3.2.3.
What this app sells
Useful store-disclosed pricing, kept below the app listing.
Items shown0
Lowest—
Highest—
Google Play does not publish per-purchase prices.