Real store listing. Store data comes from public listings; the assessment type and evidence coverage are labeled on this page.
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Independent automated assessment · 6 signal sources · 419 reviews scanned · analyzed 2026-10-04.

Sephora: Buy Makeup & Skincare

Sephora USA, Inc.

Skincare, makeup and beauty products from top brands with the best shopping e…

3.9 ★79,983 ratings
10M+Downloads
4+Age rating
—App size
FreeIn-app purchases

About this app

Skincare, makeup and beauty products from top brands with the best shopping experience.

Have another question? Live chat with one of our beauty associates to get an unbiased opinion and recommendation for you. Easily order or reserve products online to pick up in-store.

Beauty products suited for your beauty needs are a click away. Explore sustainability minded beauty brands changing your skin and the earth, black-owned beauty brands pioneering change, and Sephora exclusive brands & product releases!

Discover the best cosmetics, makeup and skincare hybrids, fragrance and more while you earn rewards and Beauty Insider Cash. Shop for skincare and makeup from the brands you love, like Supergoop, FENTY BEAUTY, and Dior. If you are looking for quality at a better price, try Sephora Collection makeup and skincare!…

Preview

Real screenshots from the store listing.

7 screenshots
Sephora: Buy Makeup & Skincare screenshot 1
Sephora: Buy Makeup & Skincare screenshot 2
Sephora: Buy Makeup & Skincare screenshot 3
Sephora: Buy Makeup & Skincare screenshot 4
Sephora: Buy Makeup & Skincare screenshot 5
Sephora: Buy Makeup & Skincare screenshot 6
Sephora: Buy Makeup & Skincare screenshot 7

Independent evidence report

Evidence and review signals

This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.

Automated analysis in progress

Which version this describes

When we ran this analysis, and what the store lists now.

This analysis describes version 25.19 of the app (the version number recorded inside the package we inspected), analyzed 2026-10-04 . The app may have changed since.

The store currently lists version 26.19.1, updated 2026-09-25.

What we measured

Each line is a measurement published as a measurement, never a verdict.

How these are measured

Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.

Developer replies to reviews
Replies to at least 1 review in 20
Price in the store description
States no price and billing period
Cancelling, in the store description
Does not say how to cancel
Themes reported by reviewers
No theme reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
Under 65% five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.

In the package we scanned

From the package we downloaded and read — version 25.19, scanned 2026-09-26.

Permissions Android classifies as dangerous
3–5 requested
Counted against the eighteen permissions listed in collect-package.ts. A dangerous permission is one Android asks the user to grant; requesting one is not itself a finding.
Analytics or tracking SDKs in the scanned package
3 or more found
Advertising SDKs in the scanned package
None found
Counted as distinct SDKs in the package we scanned. One mediation bundle can contribute several, so this is not a count of advertisers.

Graded bands · predicate set 1.4 · how these are measured

What the analysis found

App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.

Methodology

Positive evidence 2

Things this app does right, published at the same strengths as the catch list.

No advertising SDKs
Measuredfrom SDKs in the app packageartefact cef0eb7dee1a…
No advertising or mediation SDK of any kind was found in the package.
What we saw: No advertising or mediation SDK among the 9 SDKs detected in the package
Developer says data deletion can be requested
Measuredfrom the store listingview evidence
The developer's data-safety disclosure on the store states that users can request deletion of their data, or the app's own text offers a way to delete the account. This restates what the developer declares; it is not a test of whether deletion works. Apple publishes no equivalent disclosure, so on an Apple-only listing only the app's own text can support it.
What we saw: The developer's store data-safety disclosure states that data deletion can be requested; we have not seen a deletion control in the app's own text

One source only — shown, not confirmed 1

A single kind of evidence. We publish these because withholding them would be the bigger distortion, and we do not treat any of them as a finding we stand behind.

In the app's own text: Countdown-timer purchase pressure
One source onlyShown, not confirmed — the only source is the app's own on-screen text.artefact cef0eb7dee1a…
The app's own purchase copy attaches a deadline to buying — a countdown, 'offer ends in', 'limited time' — or ships a countdown view on a purchase-screen layout.
What we saw: Deadline pressure in the app's own copy: "Limited-time offer"

Assessment & version history

App changes and Appworthy events in one timeline.

Store listing updated to version 26.19.1.

What this app sells

Useful store-disclosed pricing, kept below the app listing.

Business modelFree

Prices and terms as disclosed by the store listing.