“Too many ads — I get they need ads to offer the service for free. But there are more ads than an early 2000s porn site.”
Independent automated assessment · 3 signal sources · 702 reviews scanned · analyzed 2026-10-05.
4.6 ★197,104 ratings
—Downloads
12+Age rating
328 MBApp size
Free · In-app purchasesIn-app purchases
About this app
Zedge: We Make Phones Personal
Download Zedge™ and personalize your phone with millions of wallpapers, ringtones, alarm and notification sounds, watch faces, live photos, and advanced AI tools that let you design your own unique style. Search, find or create anything with Zedge™.
RINGTONES, ALARM & NOTIFICATION SOUNDS • Search and access an endless selection of free ringtones, popular music, effects and entertaining ringtones, anywhere, anytime • Set ringtones for individual contacts, use alarm sounds and set your own default ringtone • Set ringtones more easily with a new in-app tutorial • Choose from a massive selection of notification sounds, alerts and funny tones • Set alerts and alarm sounds
ALARMS • Set alarms that actually get you up. Complete a simple mission to turn off the alarm and start the day on time…
Preview
Real screenshots from the store listing.
Independent evidence report
The evidence behind this assessment
This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.
Which version this describes
When we ran this analysis, and what the store lists now.
This analysis describes version 5.45.1 of the app, analyzed 2026-10-05 . The app may have changed since.
The store currently lists version 5.45.1, updated 2026-09-28.
What we measured
Each line is a measurement published as a measurement, never a verdict.
Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.
Developer replies to reviews
Replies to fewer than 1 review in 20
Price in the store description
States no price and billing period
Cancelling, in the store description
Does not say how to cancel
Themes reported by reviewers
2 themes reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
80–89% five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.
In the package we scanned
No package has been scanned for this app, so nothing is published about what it ships. That is an absence of evidence about the app, not a finding about it.
Graded bands · predicate set 1.4 · how these are measured
What the analysis found
App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.
The catch list 1
Charges we publish at a strength we stand behind: measured from an artefact, agreed by independent sources, or reported by enough users to clear that charge's own published bar.
Reported by users: Aggressive ad load
Advertising volume or placement that interrupts normal use: ads between every action, unskippable or forced full-screen ads.
What we saw: Raised by 55 distinct reviewers — 7.8% of the 702 reviews scanned on this store leg (App Store).
Context 1
Measured and published because a reader would want to know — deliberately not a charge. The measurement alone does not show a harm.
Cheapest and priciest options are far apart
The disclosed in-app purchases span an unusually wide price range. Published as context: the cheapest and priciest items may be different kinds of product entirely, so the spread alone deducts nothing.
What we saw: In-app purchases run from USD 0.99 to USD 19.99 — a 20x spread across 10 items
One source only — shown, not confirmed 2
A single kind of evidence. We publish these because withholding them would be the bigger distortion, and we do not treat any of them as a finding we stand behind.
From the store listing: Usable without an account
The app's own screens offer a way past sign-up — guest access, skipping, or browsing before registering — rather than gating the product behind an account. The store's privacy disclosure is checked alongside it: that disclosure is self-reported, so it corroborates this credit rather than establishing it.
What we saw: The store privacy disclosure (9 entries) links no contact details or identifiers to the user — consistent with an app that does not require an account. Self-reported by the developer.
Reported by users: Paywall blocks the basics
The core of the app — not extras — sits behind payment, or previously-free function moved behind a paywall.
What we saw: Paywall blocks the basics: raised by 10 distinct reviewers (1.4% of 702 reviews scanned)
Highlighted reviews
Representative public review excerpts shown as user reports, not Appworthy audit evidence.
“Ads are out of control — Zedge used to be my go to for wallpapers in the past but now you cant even accidentally hit something or look at anything without going through ads and locking you into multiple pop ups that force your phone into…”
“Not as advertised — Said it’s free but isn’t. Too many ads to even get to the profit.”
Assessment & version history
App changes and Appworthy events in one timeline.
Store listing updated to version 5.45.1.
What this app sells
Useful store-disclosed pricing, kept below the app listing.
Items shown8
Lowest$0.99
Highest$19.99
Zedge+ for a week$1.99
Zedge+ for a month$4.99
Zedge+ for a year$19.99
Zedge+ for a lifetime$19.99
Zedge+ for a lifetime$13.99
Show 3 more purchases
500 Credits$0.99
2750 Credits$4.99
1,000 credits$1.99