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Independent automated assessment · 6 signal sources · 1,559 reviews scanned · analyzed 2026-10-05.

ZEPETO: Avatar, Connect & Live

NAVER Z Corporation

Your Avatar, Endless Fun

4.6 ★3,649,993 ratings
100M+Downloads
12+Age rating
543 MBApp size
FreeIn-app purchases

About this app

Play the Universe. ZEPETO.

Welcome to ZEPETO, a place where virtually anything is possible!

[Explore Worlds] Thousands of virtual worlds to play together with friends. From K-pop and music to fashion, anime and role-play, there's something for everyone.

[Community of Friends] The metaverse is at your fingertips - experience it anywhere, anytime on your mobile device. Meet new people all over the world with the same interests as you, and stay connected in chat and feed. Join thousands tuning in to avatar livestreams real-time.

[Customize Your Avatar] Style your avatar any way you want, bringing another you to life. Choose from an infinite amount of the trendiest clothes, hair styles, accessories, makeup and more. Dress up your character with user-made items, well-known brands, and luxury styles!…

Preview

Real screenshots from the store listing.

8 screenshots
ZEPETO: Avatar, Connect & Live screenshot 1
ZEPETO: Avatar, Connect & Live screenshot 2
ZEPETO: Avatar, Connect & Live screenshot 3
ZEPETO: Avatar, Connect & Live screenshot 4
ZEPETO: Avatar, Connect & Live screenshot 5
ZEPETO: Avatar, Connect & Live screenshot 6
ZEPETO: Avatar, Connect & Live screenshot 7
ZEPETO: Avatar, Connect & Live screenshot 8

Independent evidence report

The evidence behind this assessment

This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.

Automated assessment complete

Which version this describes

When we ran this analysis, and what the store lists now.

App Store

This analysis describes version 4.32.000 of the app, analyzed 2026-10-05 . The app may have changed since.

The store currently lists version 4.32.000, updated 2026-09-21.

Google Play

This analysis describes version 4.32.000 of the app (the version number recorded inside the package we inspected), analyzed 2026-10-04 . The app may have changed since.

The store currently lists version 4.32.000, updated 2026-09-17.

What we measured

Each line is a measurement published as a measurement, never a verdict.

How these are measured

Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.

Developer replies to reviews
Replies to fewer than 1 review in 20
Price in the store description
States a price and a billing period
Cancelling, in the store description
Does not say how to cancel
Themes reported by reviewers
1 theme reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
80–89% five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.

In the package we scanned

From the package we downloaded and read — version 4.32.000, scanned 2026-09-22.

Permissions Android classifies as dangerous
6 or more requested
Counted against the eighteen permissions listed in collect-package.ts. A dangerous permission is one Android asks the user to grant; requesting one is not itself a finding.
Analytics or tracking SDKs in the scanned package
3 or more found
Advertising SDKs in the scanned package
10 or more found
Counted as distinct SDKs in the package we scanned. One mediation bundle can contribute several, so this is not a count of advertisers.

Graded bands · predicate set 1.4 · how these are measured

What the analysis found

App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.

Methodology

The catch list 2

Charges we publish at a strength we stand behind: measured from an artefact, agreed by independent sources, or reported by enough users to clear that charge's own published bar.

Multiple ad networks bundled
Measuredfrom SDKs in the app packageartefact 877115ad87ab…
The package embeds several distinct advertising or mediation SDKs — a stack built for ad volume, not for a single house ad.
What we saw: Bundles 16 distinct ad networks / mediation SDKs: Amazon Publisher Services, AppLovin MAX, BidMachine, Chartboost and 12 more
Aggressive ad load
2 independent sources agreefrom user reviews and the app's own on-screen textartefact 877115ad87ab…
Advertising volume or placement that interrupts normal use: ads between every action, unskippable or forced full-screen ads.
What we saw: Progress is gated behind watching an ad: "Watch an ad to unlock."

Context 1

Measured and published because a reader would want to know — deliberately not a charge. The measurement alone does not show a harm.

Asks for more sensitive permissions than similar apps
MeasuredPublished as context — deliberately not a charge · from the app manifestartefact 877115ad87ab…
The package requests substantially more of the device's sensitive permissions than the typical app in its category. This is a measurement, not an accusation: a permission is granted because a feature needs it, and a wide request list is a reason to look rather than a finding on its own.
What we saw: Requests 7 sensitive permissions (CAMERA, PACKAGE_USAGE_STATS, READ_CONTACTS, READ_EXTERNAL_STORAGE, READ_MEDIA_IMAGES, RECORD_AUDIO, SYSTEM_ALERT_WINDOW); the median for 72 scanned apps in Entertainment is 2

Positive evidence 1

Things this app does right, published at the same strengths as the catch list.

Developer says data deletion can be requested
Measuredfrom the store listingview evidence
The developer's data-safety disclosure on the store states that users can request deletion of their data, or the app's own text offers a way to delete the account. This restates what the developer declares; it is not a test of whether deletion works. Apple publishes no equivalent disclosure, so on an Apple-only listing only the app's own text can support it.
What we saw: The developer's store data-safety disclosure states that data deletion can be requested; we have not seen a deletion control in the app's own text

One source only — shown, not confirmed 2

A single kind of evidence. We publish these because withholding them would be the bigger distortion, and we do not treat any of them as a finding we stand behind.

In the app's own text: A plan is pre-picked as 'recommended'
One source onlyShown, not confirmed — the only source is the app's own on-screen text.artefact 877115ad87ab…
The purchase screen arrives with one plan already framed as the recommended or most popular choice, so the default is the app's preference rather than the user's. We do not compare the plans' prices, and only the app's own text evidences this, so it is shown, but never counted as a charge.
What we saw: Purchase screen steers the choice: "Most popular tags"
In the app's own text: Countdown-timer purchase pressure
One source onlyShown, not confirmed — the only source is the app's own on-screen text.artefact 877115ad87ab…
The app's own purchase copy attaches a deadline to buying — a countdown, 'offer ends in', 'limited time' — or ships a countdown view on a purchase-screen layout.
What we saw: Deadline pressure in the app's own copy: "LIMITED OFFER"

Highlighted reviews

Representative public review excerpts shown as user reports, not Appworthy audit evidence.

Aggressive ad load
“Really great! ☺️ — I think its really good!, you can watch TikTok/YouTube make your own YouTube/TikTok videos & Mini Games! But there is a lot of ads but it's okay (ᵔᴥᵔ)! And you can make your on avatar with coins + with zems”
4★ · App Store · 2026-09-25
Aggressive ad load
“Hate. — I hate this game so much I try chatting to ai and I get ads and I was like ohh only one ad NO IM GOING THROUGH 15 ADS BECAUSE OF THE SYSTEM YOU. BETTER FIX THIS OF IM SUEINV YOU”
2★ · App Store · 2026-09-19
Aggressive ad load
“You are disgusting musty app — And never out loads and I have to watch 10,000 adds to even get a blue hairstyle”
1★ · App Store · 2026-09-18

Assessment & version history

App changes and Appworthy events in one timeline.

Store listing updated to version 4.32.000.

What this app sells

Useful store-disclosed pricing, kept below the app listing.

Items shown0
Lowest—
Highest—

Google Play does not publish per-purchase prices.