Real store listing. Store data comes from public listings; the assessment type and evidence coverage are labeled on this page.
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Public review signal · 266 reviews scanned · scope limited to review patterns.

GlowUp - Makeup & Beauty

ZipoApps

Get Your Dream Makeup Routine!

4.4 ★13,450 ratings
—Downloads
4+Age rating
249 MBApp size
FreeIn-app purchases

About this app

---- Glow up your look and unlock your full beauty potential. ----

***** Join over 500,000 users! *****

Glowup is the #1 AI makeup assistant, designed to help you master any makeup look with confidence. Whether you're exploring a new style or recreating a viral trend, Glowup’s advanced beauty tech shows you exactly how it’ll look on you—and gives you the step-by-step routine and product list to make it real. From natural to glam, Glowup helps you look and feel your best, effortlessly.

HOW TO USE GLOWUP (previously GlamAI) – MAKEUP & BEAUTY:

1) Download Glowup - #1 Makeup & Beauty App 2) Take a selfie of your bare face that you want to apply makeup styles to 3) Upload your own makeup look or choose from trending styles within Glowup 4) Receive a custom makeup routine tailored to your features*

Glowup is your personal makeup assistant.…

Preview

Real screenshots from the store listing.

8 screenshots
GlowUp - Makeup & Beauty screenshot 1
GlowUp - Makeup & Beauty screenshot 2
GlowUp - Makeup & Beauty screenshot 3
GlowUp - Makeup & Beauty screenshot 4
GlowUp - Makeup & Beauty screenshot 5
GlowUp - Makeup & Beauty screenshot 6
GlowUp - Makeup & Beauty screenshot 7
GlowUp - Makeup & Beauty screenshot 8

Independent evidence report

Evidence and review signals

This is where the page changes from an app-store listing into an evidence report: findings, important reviews, pricing and a dated history.

Store listing and review signals

What we measured

Each line is a measurement published as a measurement, never a verdict.

How these are measured

Each line is a measurement, published as a measurement. Where we have not looked, the line says so rather than reading as a zero.

Developer replies to reviews
Replies to fewer than 1 review in 20
Price in the store description
States no price and billing period
Cancelling, in the store description
Does not say how to cancel
Themes reported by reviewers
No theme reported
Counted from the reviews we have read for this app. "No theme reported" means no theme reached our reporting threshold — it is not a finding that nothing is wrong with this app, and we do not say it is.
Five-star share of ratings
65–79% five-star
Arithmetic on the stores' own published rating counts. It says nothing about why the ratings fall where they do.

In the package we scanned

No package has been scanned for this app, so nothing is published about what it ships. That is an absence of evidence about the app, not a finding about it.

Graded bands · predicate set 1.4 · how these are measured

What the analysis found

App-specific findings, grouped by what each one rests on. How they are graded lives on its own page.

Methodology
Trial converts to a charge14 reviews · user report
Misleading advertising6 reviews · user report

Highlighted reviews

Representative public review excerpts shown as user reports, not Appworthy audit evidence.

Trial converts to a charge
““Try” app for 7 days = $15+ — Sounds like a free trial but immediately charges you. Did not apply a makeup or filter, completely altered image / AI replacement.”
1★ · App Store · 2025-05-27
Trial converts to a charge
“App is a scam!!! — App doesn’t even work properly and whatever you see on tiktok, it’s nothing like that. You will look nothing like yourself. Initially I wanted to try it because I saw a 7 free trial that’s why I subscribed but I was…”
1★ · App Store · 2025-05-07
Trial converts to a charge
“SCAM ALERT — Do not sign up, the free trial tricks you into automatically paying $14, refund got denied, I’m gonna have to talk to my bank, and look into filing a report with the BBB.”
1★ · App Store · 2025-05-06

Assessment & version history

App changes and Appworthy events in one timeline.

Store listing updated to version 2.2.3.

What this app sells

Useful store-disclosed pricing, kept below the app listing.

Business modelFree

Prices and terms as disclosed by the store listing.